BBEasy

The Story Behind BBEasy.

I built this platform because my girlfriend is applying for the WU BBE entrance exam this year. When we started looking for prep materials, I was surprised. Almost everything out there was either a €500 course or a single mock exam priced at €75 for a public university entrance exam. Both have their place, but a single exam doesn't give you the repetition needed to actually internalize the format, and €500 is a lot to spend before you've even sat the test.

I've always approached exams differently. When I applied to law school at Masaryk University in Czechia, I barely opened the textbooks and focused almost entirely on mock exams, learning the question patterns, the timing, and the logic behind each section. That approach landed me in the 98.96th percentile.

It turns out that wasn't just luck. Educational psychologists call it the Testing Effect, a concept backed by a landmark study from Roediger & Karpicke (2006), which showed that active retrieval practice is significantly more effective for long-term retention than traditional studying. BBEasy is built around that principle.

References

Roediger, H. L., & Karpicke, J. D. (2006)

Test-Enhanced Learning: Taking Memory Tests Improves Long-Term Retention.

Psychological Science, 17(3), 249–255

doi.org/10.1111/j.1467-9280.2006.01693.x

Karpicke, J. D., & Roediger, H. L. (2008)

The Critical Importance of Retrieval for Learning.

Science, 319(5865), 966–968

doi.org/10.1126/science.1152408

Dunlosky, J., Rawson, K. A., Marsh, E. J., Nathan, M. J., & Willingham, D. T. (2013)

Improving Students\u2019 Learning With Effective Learning Techniques: Promising Directions From Cognitive and Educational Psychology.

Psychological Science in the Public Interest, 14(1), 4–58

doi.org/10.1177/1529100612453266